AI Insights · Timothy · January 2022
Top 5 Beauty Retail iOS Apps in Chile Q4 2021
An overview of the performance of the top beauty retail apps on iOS in Chile during Q4 2021, including trends in weekly downloads and active users.
The fourth quarter of 2021 saw notable trends for the top beauty retail iOS apps in Chile, as observed through data from Sensor Tower. Here’s a breakdown of how these apps performed in terms of weekly downloads and active users.
Natura (Oficial) experienced a significant spike in weekly downloads at the beginning of October, peaking at around 2.7K. Following this, downloads fluctuated, finally stabilizing at approximately 581 by the end of December. Weekly active users mirrored this trend, starting at 2.9K in late September and peaking at 4.9K in early October, before settling around 3.4K at the end of the quarter.
Shoppe LK showed a gradual increase in weekly downloads from 175 in late September to a peak of 389 in late November. This was followed by a decline, ending the year at 22 downloads. Correspondingly, weekly active users rose from 99 to a high of 264 in late November, closing the quarter at 120.
RD Perfumes saw a varied download pattern, starting at 69 downloads in late September and reaching a peak of 227 in early December. The numbers then decreased, ending the quarter at 39 downloads.
Cosmetic had a relatively steady performance with weekly downloads fluctuating between 60 and 121, except for a dip to 39 in the week of December 20. The app ended the quarter without any downloads in the final week.
Alisha Perfumes saw an increase in weekly downloads from 56 in late September to a peak of 200 in mid-December. The downloads then dropped, finishing the quarter at 23.
These insights, derived from Sensor Tower, provide a snapshot of the performance of leading beauty retail apps in Chile. For more detailed analysis and data, visit Sensor Tower.
